Featured Projects

As part of an effort to serve a growing customer base, 3G Mermet Corp. has unveiled a vastly enhanced and visitor-driven Web site. Members of the Kellen Interactive team spent five months streamlining www.3gmermet.com, adding content, images and an in-depth database of products. Through a new "Rapid Selection Guide" link, for example, site visitors can now easily find fabrics that meet their project needs. The site was overhauled using design tools such as Photoshop, Flash, Javascript and ASP. The expansion is expected to increase web traffic as well as raise awareness of the company’s reputation in the global solar protection industry. 3G Mermet specializes in solar screen fabrics made from high-quality coated fiberglass yarn, used primarily for internal and external window screens. 

After developing a new branding strategy, Revenue Analytics needed a Web design firm to help boost the company’s online presence. Kellen Interactive has done just that with www.revenueanalytics.com, an interactive, easy-to-navigate site in keeping with the Atlanta firm’s identity. As part of the branding efforts, a new home page was created,along with a navigation scheme and interior page designed to increase usability and traffic. Kellen also introduced architecture compatible with popular page editing tools so Revenue Analytics staff could easily maintain the Web site. Search Engine Optimization plans are now in place to boost the site’s rankings on the major search engines. Revenue Analytics specializes in customer insight and revenue management strategies and has helped clients generate more than $10 billion in revenue gains.

Youth sports fans now have a new online meeting place. Designed by Kellen Interactive, www.clubhousegas.com introduces a new five-minute youth sports-related show every morning at 9 a.m. EST. The Web site was created by a group of parents and coaches – as well as a few umpires and referees – to provide a Web-based forum devoted to youth sports. Visitors to the ClubHouse will find the latest in streaming video technology featuring topics ranging from "A Day in the Life at Football Camp" to "Pre-game Superstitions" and "When to Start Kids Playing Golf." The site also provides an online chat-room as well as links to other youth sports Web sites.

Elvis fans visiting http://www.elvispeople.com won’t be able to order “black velvet” paintings or other related kitsch, but they will find information about a new off-Broadway show in the King’s honor. Designed by Kellen Interactive, the recently launched Web site promotes the opening of  “Elvis People: A New Comedy.” The Web team worked closely on the project with sister department Kellen Communications, who joined forces with the show’s producers. The site went live in June and was created using design tools such as Photoshop, Javascript, Flash and standards-compliant XHTML and CSS. Visitors can now surf user-friendly sections showcasing details such as ticket price, press coverage and cast information. On the home page, an interactive Flash panel includes comments from Americans impacted by the music giant’s legacy. Other navigational tools direct people to a range of other Elvis Web links.

When new business needs put a strain on both their webmaster and Web site architecture, the Georgia Institute of Technology’s Procurement Division turned to Kellen Interactive for assistance. Starting with a graphical redesign and streamlined navigation, Kellen drastically improved usability of www.procurement.gatech.edu.They also added consolidation opportunities and consistency through creative graphics, "pull down" menus and content "placeholders." To better manage content, Kellen Interactive installed Macromedia’s Contribute application, which allows Georgia Tech the ability to access contemporary content management tools supported by the Internet community. Finally,Kellen developed specific applications that work in conjunction with the new site, including a scrolling "news ticker" and a database of the department’s vendor profiles. The redesign means the Web site truly is the resource for purchasing, delivering and accounting all of the goods, services and assets that support Georgia Tech's objectives – innovative research, education excellence and supportive community service.

Following in the footsteps of a new corporate branding plan, The NorSouth Corporation turned to Kellen Interactive to help overhaul their Internet presence. The objective was to create a clean and creative Web site that would cater to two different types of users: people looking for NorSouth’s product and people looking for the company. Members of the Atlanta-based residential real-estate development firm also wanted to boost the presence of each of the individual property locations represented in their portfolio. Kellen has spent more than five years working with NorSouth and is responsible for the design and maintenance of www.norsouth.net, as well as a plan to create 35 different property location Web sites modeled with a similar look and feel.

In an effort to outshine the competition, Cousins Properties Inc. has unveiled an enhanced Web site featuring hundreds of new pages, an interactive home page and an Investor Relations portal. Designed by Kellen Interactive, www.cousinsproperties.com draws in visitors with Flash and ASP technology and a constantly updated Stock Quote page powered by a database engine. Kellen has also created a high-tech link in the "overview" section that features an interactive time-line that literally lets visitors "walk through" the history of Cousins Properties.

The Asphalt Roofing Manufacturers Association tapped Kellen Interactive to refresh their image and online presence. In addition to the redesign, www.asphaltroofing.org also needed a massive reorganization of available content. As a result, KellenInteractive has transformed the site into one that is user-friendly,informative and easily navigated. An illustrated photo gallery shows off different styles of asphalt roofing and fly-out navigation bars help visitors find the appropriate information. ARMA is a trade association representing the majority of North America's asphalt roofing manufacturing companies, plus their raw material suppliers. The association includes almost 95 percent of the nation's manufacturers of bituminous-based roofing products.

The Juice Products Association needed an "outside-the-box" vision when it came to Web site design. To meet this demand, the Kellen Interactive team developed a new color palette based on fruit juice colors, along with a logo designed to reflect the association’s image. Now, www.fruitjuicefacts.org is a truly unique online experience, featuring images, graphics and informative content on nutrition, science, related links and recipes. The JPA is anon-profit trade organization and the leading global resource for information about juice products.

The European Rental Association – the representative association of Europe’s equipment rental sector – has launched a redesigned and enhanced Web site to accommodate a growing membership base. Designed by Kellen Interactive, the user-friendly www.erarental.org offers more access to industry information as well as a members-only section, graphics and photo galleries. Through fly-out navigation, visitors can now find content pages with the industry’s latest news as well as a searchable membership database. The site was overhauled using design tools such as Photoshop, ASP, Database Integration and standards-compliant XHTML and CSS. The expansion is expected to increase web traffic and raise awareness of the rental equipment industry. ERA has nearly 90 members in 13 different countries.